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Fogal Loves You

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Tattoos are as old as mankind. And they were in vogue again in the adventurous 1920s, when Léon Fogal opened his first hosiery store on Zurich\’s Limmatquai. In fact, the erotically charged body decor from the primal past was all the rage among the ladies of polite society.

Quite fittingly, since a seam on a stocking draws the attention to tenderness and allure of human skin in the blink of an eye, just like a tattoo. Our “Fogal loves you” campaign invites you to explore the magic of tattoos. Just as a fine stocking inspires the beholder to dream of the veiled secrets of the leg.

As from now you will get the water soluble tattoo in our Fogal stores.

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